Fun football coaching for all abilities

Whether your child is a beginner or has experience in football, we offer the best professional classes to help your child grow in skill and confidence. Our coaches are of the highest skill set and are here to help improve and grow your child’s ability with our friendly , pressure-free classes..

All of our coaches are FA or SFA qualified and they also have the necessary background checks to coach.

Our Available Classes

Boy's Academy

Our philosophy is committed to give the best possible opportunity for our academy players to play at the highest level, yet many are confused as to the many options open to them. Our Development System (DS) allows a young player to progress from the junior leagues right the way through to a potential professional contract. The academy introduces our skills center (under 6 to under 12s) to ensure children get the best possible coaching and advice to enable them to enjoy their football and develop their talents. We are able to offer a complete and structured program for them to participate in to progress their footballing talent.

Children attending any of our center’s can be recommended straight through to our advanced academy squads. Our existing centers have had excellent feedback both in terms of the standard of player we have recruited and the standard of coaching.

Our coaching team are professional, enthusiastic, focused and driven to produce fun and exciting coaching sessions. All coaches are CRB checked, first aid trained and have the relevant coaching badges required for each session delivered. We welcome all ages and abilities.


CWFA will help your organization develop and organise a successful festival or tournament that will run effectively and efficiently. Our intention is not to be a comprehensive guide, but to be work with you so that that our format and philosophy will enable you to plan things better. Above all, everyone involved in the event – players,officials and spectators alike –should embrace the concept of fun and enjoyment.

We offer a successful model and will confirm a maximum number of teams per age group that will be allowed to register. Our proposal is to incorporate the following themes in to any tournament environment


Getting a group of players to perform as a team is not always easy. Just because they train and compete together under the direction of the one company (or coaching setup) does not automatically define them as a team. Rather, a group becomes a team when they all possess a collective identity, have shared goals and objectives, display effective communication skills, and most importantly consider themselves to be a ‘team’.

At the Chris Williams Academy and our associated partners we review the common objectives specifically for a football team based programme, The most obvious objective for a team building programme is for the team to develop a solid internal bond that will continue during both our session and back in your workplace.

Team Building programmes are intended to promote cooperation to achieve a specific goal. The activities are not about individuals working on their own, instead they have been designed in such a way that the whole team must cooperate and work together in order to achieve the end result (the same as any football team).

At the end of each activity which is more of an experience (Play- Eat- Drink) , a facilitator will sit down and chat with the players about their performance as a team. The final progression of the day will be the social aspect of team building by ensuring your teams continue to bond in a relaxed and social environment. For more details please call or email one of our team.

1-2-1 Coaching

We offer 121 football coaching and private football lessons for players aged 7 – 16 years old. We offer this service with a few of our coaches for when you are you looking to improve your game and become the best player you can be. If you want your child to get a head start or want to bridge the gap between local club and local professional academies or you may want to have your second chance and show professional clubs that you are actually capable of succeeding and becoming the best.

Choosing our 121 service will ensure you will have access to one of the most capable and sought after coaches and coaching systems available. Our head coach Chris Williams has helped many children become the players they want to be. Chris has played at the highest for over 13 years and using his knowledge of the modern game ensures your child benefits from the areas that they need to improve. His specialties include:

• Confidence Building

• Technical Coaching

• Strength, Agility and Conditioning

• Speed and Power

• General Football Skills

• Specialist Striker Training

• Specialist Winger Training

• Specialist Goalkeeper Training

Girl's Academy

Our girls specific academy was formed in 2016 to offer girls in the area an opportunity to access an excellent football experience. Our ethos is to offer fun and professional coaching in the form of a ‘Centre of excellence’ experience to girls of all abilities. . We are very proud that we are developing new and emerging teams at the academy through a range of ages.

Our coaches are FA and UEFA qualified. Each of our coaches has the benefit of regular mentoring from our founder Chris Williams to ensure that the quality of training remains high. We strive to offer a range of training to our female players every week, and have a created a statement of intent to develop these players based on age appropriate stepping stones to form technically and tactically brilliant players.

We deliver community coaching in schools around our academy and have links with many local schools. We are in regular contact with local clubs , to keep a clear pathway of progression open to any girls wishing to take it. In addition to this we are also able to assist players to achieve formal qualification in football after the age of 16.

Team Coaching

We offer coaching to affiliated junior football clubs to help develop their players and parents to the associated Football Club, either as a new member or one renewing their membership. We ensure that children will enjoy their football and make many new friends in the process.

We provide opportunities for local boys and girls to access football coaching, organized football matches and other occasional leisure activities in a safe and supportive environment, also to develop their individual and team soccer skills and to help develop their self-awareness, confidence and general social skills.

We work with local clubs who have either achieved Charter Standard Status or are working towards it which means we are working with clubs that have achieved the required standards of provision as laid down by the FA.

We ensure that team coaching is achieved by investing in all the necessary equipment and working to a planned football coaching program in basic skills, designed and implemented with the assistance of skilled professional coaches (both volunteer parents and our own coaches) to help each player achieve their potential, whatever their ability.


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